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Articles in Home | Marketing | Sales

  • The Ten Commandments of Selling My Business  By : Dave Kauppi
    1. Thou shall not wait too long. Have you ever heard, “I sold my business to early?” Compare that with the number of times you’ve heard somebody say, “I should have sold my business two years ago.” Unfortunately, waiting too long is probably the single biggest factor in reducing the proceeds from the sale of a privately held business. Exit your business from a position of strength, not from the necessity of weakness.
  • 7 Keys In Getting Your Prospects To Act  By : Ray L. Edwards
    Today I would like to look at the matter of persuasion. How do you get your prospects to take action?

    I remember as a door-to-door salesman, my instructor often said that you must understand 'why people buy'. It has a certain ring to it doesn't it? If you know why people buy then you can gear your ads towards these 'psychological buttons'.

    Before I go any further, I would just like to mention that this is in no way 'manipulation'. It's just common sense that you don't a...
  • How Buying Invoices Works  By : Henry Byers
    If you have a problem with cash flow, you might consider finding a company that engages in buying invoices to get you on the right track again. Often, through no fault of their own, small and large companies find themselves in a bind because they don't have enough cash to meet debt payments, to pay employees, or to invest in needed materials and manpower in order to bid on lucrative, time-sensitive contracts. In these cases and some others, companies buying invoices from you ...
  • How To Be A Simply Irresistible Salesperson!  By : Nancy Powers
    Ever notice how some people have a certain energy about them that naturally attracts success. What is their magic secret? Who you are personally shows up in your sales approach. It's a big mistake to think that you can fool people when you are not coming for the right place. It's the subtle subconscious clues that you send your prospect that can make or break your sale.

    Let's face it - People buy from people they trust. People trust people who are like them. The more you b...
  • How To Create And Deliver Truly Effective Customer Presentations!  By : Peter Lawlesss
    What is a truly effective sales presentation? I would define it as one that generates a call to action that eventually leads to a sale. Is there an underlying theme, across all products and their respective target audiences, on how to deliver this presentation? The answer is a definitive yes. This article tells you how.

    Let me bring you back in time to a famous Greek philosopher called Socrates (469-399BC). Socrates despite his foundational place in the history of ideas a...
  • WeddingTrix: The Affiliate Honeymoon  By : Lesley-Ann Graham
    One of the most robust sales markets today is weddings. When you are showing your love for your future spouse, you're more willing to go all-out, to make it the memorable party of a lifetime.
  • Sales : Using the Law of Expectancy  By : Patrick K. Porter, Ph.D.
    Studies in persuasion technology show that what you expect tends to be realized. This is called "the Law of Expectation", which is also one of the tenants of sales. I will show you how to use this to close more sales and enjoy your roll in the sales process.
  • Using Testimonials To Create High-Impact Sales Letters  By : Kevin Sinclair
    One of the best tools you can use to help convince readers that they need your product or service is a testimonial from a satisfied customer.
  • How Well You Prospect and Sell Can Determine Your Business Success  By : Robert Williams
    Most aspiring home based business owners quickly discover, much to their dismay, the need to skillfully prospect for customers and convert them into sales within the due course of operating their businesses. Fortunately, there are alternatives to developing those skills.
  • Repeat Business Equals A Residual Income Stream  By : Michael Laleye
    Residual income comes from other people reacting to a single action by the business owner. What better way to secure residual income then through repeat business?
  • 8 eBay Selling Tips  By : Daniel Westfield
    eBay is no longer the unfamiliar ground that it once was. Today, it is the self proclaimed "world's largest marketplace." For some, it is a hobby on which to make a few extra bucks at the end of the month. Still, there are others who dropship on eBay to create full time income streams.
  • Persuade People and Earn Higher  By : Leon Edward
    In business, the primary goal is to succeed. Focusing on four basic principals can increase your sales by up to 300% or more
  • 5 Surefire Ways to Increase Sales  By : Jeff Casmer
    The Internet has changed how people do their business. Even small business owners are able to reach global market inexpensively nowadays, selling anything from apparel, collectibles, to computer software, service and coaching.
    The core of every business is sales.
  • Learn How To Price Your Products & Services  By : Jeff Casmer
    Some businesses don't have to worry about pricing because there is a market price for their goods or services that can't be modified, such as the price of developing a role of 35-mm color film at a Photo franchise shop, for example. But most businesses have to decide how to price their goods or service and whether it will be lower, the same as, or higher than the market price.
  • Three Parts of Every Successful Loan Officer Marketing Letter  By : Joe Pahl
    An informative article details the three most important parts of a successful loan officer marketing letter.
  • Attention CEOs: The Five Factors of Top Salespeople  By : John Asher
    Four percent of the sales people in the U.S. sell 94 percent of the goods and services, according to two meta studies—one by Harvard University and one from the Gallup Organization.
  • The "You Treat Me Nice, I Treat You Nice" Mentality For Covert Sales Persuasion  By : Welly Mulia
    How you can use this mentality in your advantage to close more sales.
  • 4 Little Known Mistakes That Are Killing Your Sales  By : Jason Oickle
    Sales can be one of the most exciting careers available to most people right now but it can be one of the most challenging professions around. Not everyone can handle a career in sales. In fact, sales people are pretty gifted because of their ability to convince others to try their products and services.
  • Are Your Mortgage Prospects "Googling" You?  By : Tom Domin
    If you don't believe some of your mortgage prospects are checking you out using Google...think again! Read this article and be prepared...
  • Mind Control Marketing  By : Glen Hopkins
    The Ten Secret Psychological Tactics Everyday
    People Are Using To Control The Minds Of Their
    Readers To Generate Cash On Demand
  • Writing a Killer Sales Page  By : Dan Farrell
    If you don't write a sales page that gets the interest of your visitor and leads them to purchase, you will fail.
  • Overcoming Three Big Sales Myths  By : Tyler James Ellison
    Some sales training teaches that you just have to "get more people in front of your offer" or "make twice as many calls and you'll double the results" or even "just pump up the numbers."
  • Top Ten Ways to Become a Great Salesperson!  By :
    Being a better salesperson is more than learning new skills and techniques. Here are my top ten ways to become a better salesperson.
  • Proper Understanding Of Selling Skills!  By : Max Ng
    What do one need to understand about selling skills?
  • Preparation For Selling In Real Situation!  By : Max Ng
    What are the preparations required before practicing in real life situation

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