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Leverage Your Expertise: Create a Fixed Term Membership Program "Fixed term memberships" refer to a membership that consists of weekly content shared via autoresponder to paid members for a specified period of time. In many ways, a fixed term membership offers great advantages over a traditional subscription membership site. Here are 7 reasons why this business model makes sense for service business owners. Client Attraction: 4 Deadly Mistakes to Avoid if You Want a Full Practice Many independent service professionals insist that they want additional clients, but haven't really put the groundwork in place to accommodate them. Even though many of you say that you are, your words may give one message, but your actions give a completely different message. Here are 4 deadly mistakes you want to avoid if you want a full and thriving practice.