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Loops: Language Patterns for Persuasion The language pattern is a powerful technique for getting what you want. The 'temporal pattern loop' is especially potent in persuasion. Linguistical Pitfalls in Persuasion (Part I) "Linguistics is arguably the most hotly contested property in the academic realm. It is soaked with the blood of poets, theologians, philosophers, philologists, psychologists, biologists, anthropologists, and neurologists, along with whatever blood can be got out of grammarians." - Russ Rymer Cleaning Out Your Attic: The Fundamental Advantage of Forgiveness "Forgiveness means that you do not hold others responsible for your experiences." ~Gary Zukav What's Your Story? Using Stories to Persuade the Affluent "To be a person is to have a story to tell." ~Isaac Dennison Keeping it Simple: Persuasion for Beginners "Go confidently in the direction of your dreams! Live the life you've imagined. As you simplify your life, the laws of the universe will be simpler."-Henry David Thoreau Watch Your Mouth: Persuasive Oration Language is an art. Persuasion is too. Of course, both can also be mangled. As with any art, most likely you'll have to practice to be good with language and subsequently, persuasion. Persuasion Based On Your Prospect's Needs "Nothing has more strength than dire necessity." ~ Euripides Sidestepping Logic to Get To The Boss: The Unconscious Mind "Logic: The art of thinking and reasoning in strict accordance with the limitations and incapacities of the human misunderstanding." ~ Ambrose Bierce Framing Taboos Let's see if this stirs you up. It's a stretch, and a pretty volatile subject. But maybe, just maybe, I'm trying to stir us all up. Reframing Framing My transcriptionist lived in New Orleans until August 28, 2005, the day before Hurricane Katrina hit. She and her boyfriend and their four cats evacuated with two cars full of valuables and art and 'irreplaceables'. They rode out the storm in Tennessee in a pet friendly hotel. The Function of Gaslighting Here's a great example of a powerful strategy called gaslighting and how to use it in your persuasive situations with the affluent... Self Motivation With Your Other-Than-Conscious Mind "It is as if evolution has built a safety device in our nervous system that allows us to experience full happiness only when we are living at 100% - when we are fully using the physical and mental equipment we have been given." ~Mihaly Csikszentmihalyi Social Positioning To Persuade The Affluent "Do not worry about holding high position; worry rather about playing your proper role." ~Confucius Persuasive Words: Framing Islamophobia Phobias and isms... they come in all shapes and sizes. There's racism, sexism, classism, sizeism, anti-Semitism, anti-intellectualism... All of these represent a belief of superiority of one race, gender, class, size, or religion over another or a hatred of one against another. How to Persuade From Inside A Pink Bubble "It is the pervading law of all things organic and inorganic, Of all things physical and metaphysical, Of all things human and all things super-human, Of all true manifestations of the head, Of the heart, of the soul, That the life is recognizable in its expression, That form ever follows function. This is the law." ~Louis Sullivan Knowing When To Keep Your Mouth Shut I realize this isn't a new news story, but in terms of persuasion, and knowing when to talk and when not to talk, it's a perfect illustration. The Incongruent Larry Craig In the movie The Usual Suspects there's a scene where a detective is interrogating an alleged criminal. Viewing American Politics From The Perspective of Martians Indulge me for a moment while I veer off into the world of fantasy for a moment. The world of make believe, our crazy political world from a martian's perspective. Paying Attention With Patience As a child, I spent a few years living on my grandfather's farm where I helped him with all of the work a farmer does. One of my favorite farm activities was helping him plant little hybrid trees. The Art of Empathy Empathy is the ability to identify with and the vicarious experiencing of the feelings, thoughts, or attitudes of another person. Empathy is the capacity to understand and respond to the other's experiences. Language Pattern: Awareness "The moment one gives close attention to anything, even a blade of grass, it becomes a mysterious, awesome, indescribably magnificent world in itself." - Henry Miller What's all the fuss about 'The Secret'? Here's a definite sign that something has made it into the collective consciousness: Curiosity: The Desire to Explore the Unknown When we are born, we are open and curious and fascinated at the new world around us. We are sponges. And as we develop, and if, and only if, our basic needs are satisfied, we grow to the point of requiring self-actualization. Ditching the Pitch/Script and Using Persuasion "The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself." - Peter F. Drucker Understanding VAK As we persuade our affluent prospects, it is useful to match them and be like them as much as we possibly can.
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