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Paul Hooper-Kelly's Articles

  • Success - Are You Ready To Pay The Price?
    “The best things in life are free”, so the saying goes. True -– up to a point! In reality, most things come with a price tag –- and, quite often, more than mere money is involved. This is particularly so of activities which are deeply satisfying.
  • Article Marketing - Your Vital Strategy For Success
    Many people are, quite rightly, attracted to writing articles as a cost effective way of getting traffic. But to get the greatest mileage out of your article writing, you need to be aware of this golden rule.
  • Web Site Video - Five Secrets Of Success
    It's not enough to realize you need to keep your marketing on the cutting edge by incorporating web site video. Like all endeavors from putting a man on the moon to baking a cake, there is a definite formula to follow for success, and here it is.
  • Will Your Web Site Soon Be As Quaint As A Horse And Buggy?
    Have you noticed it yet? Like the rising tide, it's coming in almost unnoticed. Then suddenly, you'll be washed away -- unless you take decisive action, now!
  • Copy Writing - Don't Overlook The Obvious
    The other day, I was getting ready for a spot of TV viewing (such excitement in store!), so I nipped out to the convenience store for a pizza. But it was no ordinary pizza.
  • The Biggest Internet Marketing Shakeup Since E-mail
    The revolution we are now experiencing on the internet will be as far reaching as the invention of e-mail. So, if you fail to get on board, it will be like struggling to build a customer list without e-mail, whilst all your competitors are kicking sand in your face with their super-duper, mink lined autoresponders.
  • Article Marketing - Are These Mistakes Costing You Money? Part Two
    In the first article of this two part series, we looked at the vital art of getting your article actually read. Now we'll look at how to get the reader to visit your web site.
  • Article Marketing - Are These Mistakes Costing You Money? Part One
    I'm a great fan of article marketing -- and of reading articles. But I'm always amazed how much money most authors leave on the table, because they fail to properly execute the two most vital parts of the operation.
  • Web Site Video Is Now Made Simple
    Now both hardware and software for video creation is cheap, simple to use, works well with dial-up as well as high speed, and is amazingly effective at increasing your opt-ins and sales, you really need to know about it. So here's a crash course.
  • How To Build Your Brand Image
    There's hardly anyone in the western world who has not heard of Donald ("You're Fired!") Trump and, if we examine why that is, we can put the Trump effect to work for the benefit our own businesses.


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