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Philip Yaffe's Articles in Writing Tips

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How to Improve Your Writing by Standing on Your Head How to Improve Your Writing by Standing on Your Head is sort of a follow-on to The Mathematics of Persuasive Communication article. The Mathematics of Persuasive Communication In 2006 I wrote a book that was published under the title In the “I” of the Storm: the Simple Secrets of Writing & Speaking (Almost) like a Professional. It has received some excellent reviews from business publications because its unorthodox approach makes the essentials of these vital disciplines unusually easy to grasp and apply. In "The Mathematics of Persuasive Communication", I show how simple mathematical principles can be used to significantly improve both clarity and conciseness.