- Optimize Your Website...and They Will Come
What's the big deal about search engine optimization? Isn't it enough that you've put up a website, purchased some Google AdWords, and sent out an email to everyone you know announcing your site? In short, no. There is an art to search engine optimization (SEO), and it's critical for web-based businesses to know, understand and utilize if they want to drive quality traffic to their website via the Internet. Where do you begin? - No Agony of Defeat for Hillary Clinton
On June 7, 2008, Senator Hillary Clinton made history. I knew it as I watched her deliver her exit speech before 2,000 supporters at Washington's National Building Museum. She wasn't just endorsing presumptive Democratic presidential nominee Senator Barack Obama; she was leading by example. There is much the entrepreneurial woman can learn from Senator Clinton, including these 10 lessons about facing so-called defeat. - Using Online PR Distribution Services to Your Advantage
You have something fabulous to announce to the world! So, what online press release distribution service do you use? With so many to choose from, it's hard to know where to start. If you do a search for newswire services it's easy to become overwhelmed by the possibilities. You might either give up or go overboard, spending lots of unnecessary money and duplicating your efforts. Before you do either, first consider these important items. - From Woman with a Good Idea to Woman with a Thriving Home-Based Business
"There are 10.4 million women running successful businesses in the U.S. Of those, 85% of them are running businesses out of their home." Behind every woman starting a business, there is a good idea just waiting to fail. Yes, fail. Why? Because a good idea isn't a great one, and being passionate about something isn't enough to turn a good idea into a thriving home-based business. Read the Top 5 Steps to Insure Your Business Success. - How to Thrive through This Recession, Jack Canfield Style
We're hearing a lot about the economy lately. Just this week, Alan Greenspan actually said "the r word" by announcing that the United States is in a recession. The good news is that a recession is not a depression. To be successful, you need to become informed about what a recession is and what steps you can take to thrive in the midst of one. Here are 5 Simple Steps for Thriving through a Recession. - Ladies . . . Start Your Engines!
Have you ever watched the Indy 500? The audience cheers when it hears, "Gentlemen . . . start your engines!" These 4 words announce the start of something big. Writing a promotion plan is the start of something big, too. So why aren't more women-owned businesses taking time to write one? Read Top 5 Reasons Women Business Owners Put Off Writing Promotion Plans & 7 Affordable Things You Can Do to Jump-start Your Promotion Plan. - The Coup de Grâce for Sustainable Long-Term Success
Goals. We've all set them. We all know the sting of defeat when we don't reach them. So why do we sometimes fail to reach our most cherished goals? The #1 reason goals fail is because we start out by identifying our goals. Determining what our goals are is actually the 2nd step. There's an all-important "step #1" we often leave out. What is this all-important 1st step? Here are Five Steps to Align Yourself with Success. - Is Midlife Entrepreneurship for You?
Do you think entrepreneurship is just for the young? That anyone past 50 is too old to start up a business? That midlife is when you should be thinking about retiring and preparing to live on less? If you do, then midlife entrepreneurship isn't for you. However, if you like to call the shots and live life on your own terms, then midlife entrepreneurship may be right for you. Here are 10 Reasons for Becoming a Midlife Entrepreneur. - Help! I am Having a Career Transition Crisis!
Have you been waking up in the middle of the night in a cold sweat, panicked about your future, wondering if you're going to be able to make things work out? Is your mind racing as you contemplate options, unsure about what to do and where to go from here? If so, you are in the midst of a career transition crisis. Here are the top 10 things you can do to stabilize your transition. - Recession-Proof Your Small Business in 2008
How safe is your business if the U.S. experiences a recession this year? Will it do well, continuing its productivity and growth projectory? Or will it dissolve into ruin, going belly-up as consumers hunker down by reducing spending? What if there is a simple solution to ensure your business productivity and growth, no matter what the economy does? Here are 7 sure-fire ways to increase productivity — not just a little, but by 20 percent! - Don't Set any Goals this New Year . . . Without Applying the 60-40 Rule
People traditionally set resolutions for the New Year. Ever notice, though, that setting long-term goals doesn't work? The problem is goals are made in the present, for the future. But the present is always changing. If you've set a static goal for a future time in an ever changing present, it's almost impossible to meet that goal. Not all is lost! Here's a new way to accomplish all you've set out to achieve - the 60-40 Rule. - Why Aren't Women Making The Big Bucks?
Women open businesses in the U.S. at twice the rate of men. There are some 10.4 million women-owned U.S. businesses. What's not talked about is that those businesses aren't doing all that well. According to The Women Presidents' Organization, 43% of all women-owned businesses have annual revenue of $10,000 or less. Why aren't women-owned businesses more successful? Often the barriers for women are self-imposed. - What's Holding You Back from Your Business Success?
Many business owners are struggling with their success and don't know why. Are you one of them? You've tweaked here, nipped there, and still something's not right. What could it be? Have you checked your thoughts lately? Many factors can contribute to a lack of business success, but the one most often overlooked is what you're thinking about. Here's how to align your inner thoughts with your outer business success. - Five Characteristics of Great Business Names and Five Popular Trends to Avoid
Deciding on a name is one of the most exciting parts of starting up a business. The problem with choosing your business name is that so much rides on your choice. It's like choosing a name for your baby. Selecting a great business name takes time and thought. Getting it wrong could spell disaster. Getting it right can save you thousands. The key is making your business name memorable. Your name should reflect your market niche and identity. - The Secret to Building Your Business from the Inside Out
Have you ever wondered about the secret for building business success? Mission statements, business plans, and a product or service are important, as are funding, a support system and business sense. Still, you may not have the key, which is to build your business from the inside out. From a place inside that you intuitively understand. From your Inner Samurai comes the knowing that gives you the strength you will need to build your business. - Five Nagging Start-up Questions Facing Small Business Owners
Starting a business from scratch is intensely creative, exciting, & adventurous. As a small business start-up coach & consultant, I’ve noticed my clients tend to struggle with similar issues. Here are 5 nagging questions they most often deal with: 1. Is my idea good enough? 2. How do I obtain the money to start up? 3. Can I run a successful business & still have a life? 4. Do I have the necessary education & experience? 5. What if I fail? - The Importance of Creating the Right Environment for Your Business Success
What is the right environment for your business success? Do you like to work in a relaxed, calm environment, or a more interactive, exciting setting? There are probably environments you can put up with, but have you ever thought about what environment is optimal for success? Most of us haven’t. Instead, we’ve learned to adapt to less-than-favorable conditions, blaming sagging energy, body aches, and decreased productivity on other factors. - The Power of the Written Word: Top 10 Ways to Become an Authority in Your Field
With the Internet such an accessible place to get your written word out, there’s no reason why you can’t become a recognized name in your field in 6 months or less. At no other time in history has it been easier to connect with readers hungry for what you have to say. The opportunities for becoming a leading authority in your field have never been richer. Here are the top 10 tried-and-true ways to become a written-word authority in your field. - Now Is a Great Time to Be a Woman Small Business Owner
In the last 20 years, where women work, how women work, and what kinds of jobs women are seeking have changed. As more and more corporations have re-organized and downsized, as more children of Baby Boomer mothers are leaving home, and as more traditionally employed women are waking up to the fact that they want more out of life than just simply getting a paycheck, the world of small business ownership is exploding. - Top Five Tips Small Business Owners Can Learn from J. K. Rowling
J.K. Rowling's rise to fame and fortune is inspiring. Though her fortune is estimated at $1 billion, and she is ranked as the 136th richest person, in 1990, things were very different. She was unpublished. She didn't have much money. She was working as a researcher and bi-lingual secretary, and her mother had just died. How she got from there to where she is today is a story filled with invaluable tips for small business owners. - Overcoming Negative Habits and Programming-Remember WYTIWYG!
Go to any bookstore in the United States and you’ll find rows and rows of self-help books dedicated to overcoming negative habits and programming. It’s staggering and a bit overwhelming to know which book will actually do the trick, fix the problem, or solve the issue. Yikes! Are we really that bad off? No, we are not. Next time you feel the urge to change yourself; don’t run to the nearest bookstore. Save your money! Just remember WYTIWYG. - How to Be Ridiculously Rich and Spiritual, Too: A Nod to Today’s ePreneur
Today’s ePreneur apologizes neither for being financially prosperous nor for including the spiritual dimension in their business. The “e” in ePreneur stands for “enlightened.” Well, I’m not so sure about the enlightened part! Perhaps it’s better to say that the e encompass all entrepreneurs who desire to build their businesses upon the foundational mix of solid business acumen and inner spiritual wisdom. - Is is Resistance or is it Fear: What's the Difference?
How many times has this happened to you? You’re all revved up and ready to go, jazzed about implementing a great idea you’ve been thinking about, only to find yourself dragging your heels for some unknown reason. This article sheds light on what's really going on with resistance and shows you how to release resistance and move in the direction of what you want. - Show Me the Money: 7 Cash Stashes for Small Business Start-Ups
As a small business start-up coach, I get asked a lot of questions. The most frequent one: Where do I get start-up cash? If you are wondering the same thing, this article is for you. In it, you will learn about the differences between angel funding and venture capitalists, the value of taking out a loan, and considerations of taking on a silent or working partner. - Freelancer, Consultant, or Entrepreneur: What’s the Difference?
All too often we bandy around the words freelancer, consultant, and entrepreneur as if they are interchangeable, although they are not. Sometimes our clients are confused. Often we are, too. When we aren’t clear about how we offer our products and services, it makes it difficult for potential clients to know whether or not to hire us. This article describes the differences between freelancer, consultant, and entrepreneur.
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